Finally . . . the great business publication, Harvard Business Review has realized that by sharing more of its material, the more we will respond and the more we will want. . . and that may mean paying for something.

In this month’s HBR – January, 2008 Leadership & Strategy, they are not only providing one of the articles to read for free, it is in my opinion the KEY article of this edition. In addition, to stimulate interest, they have uploaded an interesting 12 minute video with Michael Porter, author of The Five Competitive Forces That Shape Strategy.

Based on his seminal work of over two decades ago, Porter builds upon his 5 forces that shape competition as he discusses briefly in the video and charted below:

After looking at the video, or not, you can read the full-length Harvard Business Review article, The Five Competitive Forces That Shape Strategy.

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